Sunday, September 02, 2007

Customer Service Solution

If you've ever waited for hours on customer service phone lines trying to reach a real human being, you'll be thrilled to discover the GetHuman 500 Database. It's a massive listing of 500 corporations with the phone number and techniques to bypass their computers and reach a human operator quickly. Companies are also given grades based on their customer service experience, using a dream list of GetHuman Core Principles we wish all companies would follow:
  • Humans first - humans should answer calls first to determine callers' need
  • Make it easy - automated systems should be so easy and efficient that users can accomplish tasks faster than with human interaction
  • Prompts should not include meaningless cliches like "Your call is important to us." "Please listen carefully, as our menu options have changed." "You can access our website to answer most questions."
  • Automated systems that try to sound like humans are patronizing - when customers call with serious issues, they do not want to be greeted by overly friendly and cheery personas
These are all issues that need to be addressed in the vast majority of corporate phone systems, and it's great to see this website launched as a start.

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